TY  - BOOK
AU  - Krishna, G Radha.
AU  - Krishna, G Radha
TI  - Consumer behavior: implications for marketing strategies: Implications for marketing strategies
SN  - 8178814048
U1  - 658.8342 KRIG 
PY  - 2004///
CY  - Hyderabad
PB  - ICFAI University Press
KW  - Consumer Behavior
ER  -