Das, Naveen. <br/><br/>
Brand management: perspectives and practices.  Perspectives and practices. 

 - 1 
 - New Delhi  ICFAI University Press  2002 
 - x,188 
<br/><br/><label>ISBN: </label>8178810719 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.827 DASN