Jayachandran, S. <br/><br/>
Marketing management: text and cases.  Text and cases. 

 - 1 
 - New Delhi  Excel Books  2004 
 - xi, 505 
<br/><br/><label>ISBN: </label>8174463623 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 JAYS