Aaker, David A. <br/><br/>
Strategic market management. 

 - 6 
 - New Delhi  John Wiley and Sons  2004 
 - xiv,338 
<br/><br/><label>ISBN: </label>9971513900 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 AAKD