00776nam a2200241Ia 4500 OSt 20220304103055.0 210716s2003 xx 000 0 und d 8129700638 AIMIT LIBRARY eng 659.1 6 WELW Wells, William. 22659 Advertising : principles and practice / By William Wells, John Burnett and Sandra Moriarty. 6th ed. New Delhi : Pearson Education , 2003. Xxxii, 599p. ; 28 cm. Advertising planning and strategy 22660 Retail and business to business advertising 22661 Burnett, John. 22662 Moriarty, Sandra. 22663 ddc BK 6th 659.1 WELW 199132 199132 0 0 ddc 0 0 MBA AIMIT AIMIT 2005-07-04 275.00 Bill no:6563; Bill dt:2005-06-30 0 659.1 WELW MBA01697 2026-05-23 00:00:00 220.00 2021-07-16 BK