Peter, J Paul;Donnelly, James H. <br/><br/>
Marketing management : knowledge and skills text analysis cases plans.  Knowledge and skills text analysis cases plans. 

 - 1 
 - New York  Business Publication Inc  1986 
 - xiii,730 
<br/><br/><label>ISBN: </label>0256030731 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 PETJ