00372nam a2200133Ia 4500008004100000020001500041041000800056082001500064100005300079245002900132260005000161300001300211650001400224210716s1999    xx            000 0 und d  a0538879262  aeng  a658.8 LAMC  aLamb, Charles W; Hair, Joseph F; McDaniel, Carl.  aEssentials of marketing.  aU S AbSouth western college publishingc1999  axxvi,502  aMarketing