00413nam a2200145Ia 4500008004100000020001500041041000800056082001700064100003800081245008100119250000600200260003900206300000800245650001400253210716s1973 xx 000 0 und d a0256002843 aeng a658.802 LAZW aLazer, William, Kelley, Eugene J. aSocial marketing: perspectives and viewpoints.bPerspectives and viewpoints. a1 aLondonbRichard D Irwin, Incc1973 a505 aMarketing