00685nam a2200217Ia 450000500170000000800410001702000180005804000180007604100080009408200230010210000220012524500240014725000130017126000430018430000470022765000340027465000510030865000640035970000240042370000200044720231003150021.0210716s2011 xx 000 0 und d a9788131731567 cAIMIT LIBRARY aeng a658.8342210bSCHL aSchiffman, Leon G aConsumer behavior / a10th ed. aNew Delhi :bPearson Education,c2011. axix,486,N-21,G-12,I-13 p. ;bPB:c27.2 cm. aThe Consumer as an Individual aConsumer in their Social and Cultural Settings aThe Consumer Decision making Process and Ethical Dimensions aKanuk, Leslie Lazar aKumar, S Ramesh