TY  - BOOK
AU  - Meloan, Taylor W;Graham, John L.
TI  - International and global marketing: concepts  and cases: Concepts  and cases
SN  - 0256218943
U1  - 658.848 MELJ 
PY  - 1998///
CY  - New York
PB  - Mc Graw Hill
KW  - International Marketing
ER  -