Prahalad, C K. <br/><br/>
Fortune at the bottom of the pyramid. 

 - 1 
 - New Delhi  Pearson Education  2005 
 - xvii,401 
<br/><br/><label>ISBN: </label>8129707128 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802 PRAC