00564nam a2200193Ia 450000500170000000800410001702000150005804000180007304100080009108200220009910000150012124500790013625000120021526000490022730000300027665000220030665000230032870000190035120230901153147.0210716s2003    xx            000 0 und d  a8125914765  cAIMIT LIBRARY  aeng  a658.834221bSUMS  aSumathi, S  aMarketing research and consumer behaviour /cBy S Sumathi and P Saravanvel  a1st ed.  aNew Delhi :bVikas Publishing House ,c2003.  axvi,761p ;bPB :c21.5 cm  aConsumer Behavior  aMarketing Research  aSaravanavel, P