00622nam a2200193Ia 450000500170000000800410001702000150005804000180007304100080009108200210009910000230012024500700014325000310021326000430024430000290028765000230031665000320033965000570037120230708114928.0210716s2009 xx 000 0 und d a8129702568 cAIMIT LIBRARY aeng a658.83 24bMALN aMalhotra, Naresh K aMarketing research :bApplied orientation /cBy Naresh K Malhotra a4th ed.bLow Price Edition aNew Delhi :bPearson Education,c2009. axxxi,859p. ;bPB:c28 cm aMarketing Research aResearch Design Formulation aData Collection, Preparation, Analysis and Reporting