TY  - BOOK
AU  - Genco, Stephen J; Pohlmann, Andrew P; Steidl, Peter.
TI  - Neuromarketing for dummies
SN  - 9788126544387
U1  - 658.802 GENS 
PY  - 2014///
CY  - New Delhi
PB  - WILEY
KW  - Marketing
ER  -