Siegel, Eric. <br/><br/>
Predictive analytics :   power to predict who will click buy lie or die / 
By Eric Siegel. 
 - 1st ed. 
 - New Delhi :  Wiley India Pvt Ltd ,  2016. 
 - xxxi, 332p. ;  22.5 cm. 
<br/><br/><label>ISBN: </label>9788126559770 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Prediction takes action<br/>With power comes responsibility<br/>The machine that learns
<br/><br/><label>Dewey Class. No.: </label>005.767   / SIEE