Luchs, Michael G; Swan, K Scott; Griffin, Abbie. <br/><br/>
Design thinking: new product development essentials from the PDMA.  New product development essentials from the PDMA. 

 - 1 
 - New Delhi  Wiley India Pvt Ltd  2018 
 - xvii,431 
<br/><br/><label>ISBN: </label>9788126573066 
<br/><br/><label>Dewey Class. No.: </label>729 LUCM