Enterprise sales and operations planning : synchronizing demand supply and resources for peak performance /
By George E Palmatier and Colleen Crum.
- 1st ed.
- New Delhi : Shroff Publishers and Distributors Pvt Ltd , 2007.
- xxi,266p. ; PB 23.3 cm
9788184043112
A new beginning Sales and operations planning fundamentals Demand management fundamentals