King, Rochelle; Churchill, Elizabeth F; Tan, Caitlin. Designing with data: improving the user experience with A/B testing. Improving the user experience with A/B testing. - 1 - Bangalore Shroff Publications and Distributers Pvt Ltd 2017 - xxvii,337 ISBN: 9789352135271 Subjects--Topical Terms: None Dewey Class. No.: 658.5752072 KINR