Hollensen, Svend; Banerjee, Madhumita. <br/><br/>
Global marketing: a decision-oriented approach.  Decision-oriented approach. 

 - 4 
 - New Delhi  Pearson Education  2014 
 - xxxix,753 
<br/><br/><label>ISBN: </label>9788131728147 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International Marketing
<br/><br/><label>Dewey Class. No.: </label>658.848 HOLS