TY  - BOOK
AU  - Bhasin, Jaspreet Kaur.
TI  - Customer relationship management
SN  - 9789350044544
U1  - 658.812  1
PY  - 2014///
CY  - New Delhi
PB  - Dreamtech Press
KW  - Creating value for customer
KW  - Marketing automation
KW  - Customer portfolio management
ER  -