Tanner, John F. <br/><br/>
Analytics and dynamic customer strategy :   big profits from big data / 
By John F Tanner. 
 - 1st ed. 
 - New Delhi :  Wiley India Pvt Ltd ,  2014. 
 - xviii, 235p. ;  22.5 cm. 
<br/><br/><label>ISBN: </label>9788126551613 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Big data and dynamic customer strategy<br/>Big data strategy<br/>Big data culture
<br/><br/><label>Dewey Class. No.: </label>005.768 TANJ  / TANJ