TY - BOOK AU - Greenberg, Paul. TI - CRM at the speeed of light: social crm strategies tools and techniques for engaging your customers: social crm strategies tools and techniques for engaging your customers SN - 9780070702523 U1 - 658.812 GREP PY - 2010/// CY - New Delhi PB - Tata McGraw Hill Publishing Company Ltd KW - CRM ER -