Giudici, Paolo. Applied data mining : statistical methods for business and industry / By Paolo Giudici. - 1st ed. - Singapore ; John Wiley and Sons , 2003. - xii, 364p. ; ISBN: 9812531785 Subjects--Topical Terms: MethodologyBusiness casesForecasting telvevision audience Dewey Class. No.: 005.762 / GIUP