TY  - BOOK
AU  - Tull, Donald S;Hawkins, Del I.
TI  - Marketing research: measurement and method
SN  - 9788120309616
U1  - 658.83 TULD 
PY  - 1993///
CY  - New Delhi
PB  - PHI Learning Pvt Ltd
KW  - Marketing Research
ER  -