Tull, Donald S;Hawkins, Del I. <br/><br/>
Marketing research: measurement and method. 

 - 6 
 - New Delhi  PHI Learning Pvt Ltd  1993 
 - xviii,863,I-26 
<br/><br/><label>ISBN: </label>9788120309616 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.83 TULD