00381nam a2200133Ia 4500008004100000020001800041041000800059082001600067100004100083245004400124250000600168260006100174300001200235210716s2008 xx 000 0 und d a9780070586697 aeng a658.84 BOWD aBowersox, Donald J; Cooper, M Bixby. aStrategic marketing channel management. a1 aNew DelhibTata McGraw Hill Publishing Company Ltdc2008 axix,488