Bowersox, Donald J; Cooper, M Bixby. <br/><br/>
Strategic marketing channel management. 

 - 1 
 - New Delhi  Tata McGraw Hill Publishing Company Ltd  2008 
 - xix,488 
<br/><br/><label>ISBN: </label>9780070586697 
<br/><br/><label>Dewey Class. No.: </label>658.84 BOWD