00374nam a2200145Ia 4500008004100000020001500041041000800056082001700064100003700081245003800118250000600156260003900162300001300201650001400214210716s2006    xx            000 0 und d  a8131701603  aeng  a658.802 RAOV  aRao, Vithala R; Steckel, Joel H.  aAnalysis for strategic marketing.  a1  aNew DelhibPearson Educationc2006  axiii,514  aMarketing