JUGENHEIMER (Donald W);BRADLEY (Samuel D);KELLEY (Lary D);HUDSON (Jerry C) <br/><br/>
Advertising and public relations research 

 - New York  Routledge  2021 
 - viii,367  PB 
<br/><br/><label>ISBN: </label>978-1-138-99834-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.072   / JUGA