TY  - BOOK
AU  - Leon G Schiffman
AU  - Kanuk, Leslie Lazar
TI  - Consumer behavior 
SN  - 978-81-203-3086-3
U1  - 658.8342  
PY  - 2007///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Consumer Behavior
ER  -