00651nam a2200229Ia 4500 OSt 20230525160222.0 210423s2013 xx 000 0 und d 978-0-7494-6621-3 AL eng 658.827 23 PONB PONT (Simon) 114256 Better Mousetrap: brand invention in a media democracy New Delhi Kogan Page Ltd 2013 x,285 PB 1581.45 GBP Management 114257 Marketing Management 114258 Better ; democracy ; invention ; media ; Mousetrap:brand ddc BK 167401 167401 0 0 0 0 MAJMC SACPG SACPG 2015-11-23 Kiran Book Centre 1581.45 1 658.827 PONB PG013902 2024-09-21 00:00:00 2024-09-09 2021-04-26 BK