KIM (Chan W);MOUBORGNE (Renee) <br/><br/>
Blue ocean strategy: how to create uncontested market space and make the competition irrelevant 

 - Boston  Harvard Business Review Press  2015 
 - xxviii,287  HB 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management & Auxiliary Services 650<br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.802   / KIMB