TY  - BOOK
AU  - Leon G Schiffman
AU  - Kanuk, Leslie Lazar
AU  - Kumar, Ramesh S
AU  - Wisenblit, Joseph
TI  - Consumer behavior 
SN  - 978-81-317-3156-7
U1  - 658.8342  
PY  - 2013///
CY  - New Delhi
PB  - Pearson
KW  - Consumer Behavior
KW  - Marketing Management
ER  -