TY  - BOOK
AU  - Garth S Jowett
AU  - O'Doneell Victoria
TI  - Propaganda and persuasion
SN  - 978-1-4129-7782-1
U1  - 303.375  
PY  - 2012///
CY  - New Delhi
PB  - Sage Publications
KW  - Social Processes
N2  - is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the four previous editions, the Fifth Edition has been revised and updated. Authors Garth S. Jowett and Victoria O’Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory
ER  -