00455nam a2200169Ia 4500003000400000005001700004008004100021020001600062040000700078041000800085082002100093100002100114245008200135260003800217300001700255365001300272OSt20230419164504.0210423s2010 xx 000 0 und d a97893803816 cAL aeng a658.8 223bHUNS aHUNT (Shelby D). aMarketing theory: foundations controversy strategy resource advantage theory. aChennaibYes Dee Publishingc2010 axvii,490bPB b595cINR