00609nam a2200241Ia 4500003000400000005001700004008004100021020001900062040000700081041001200088082001700100100001800117245004200135260003000177300002900207365001400236650001200250650001500262700002300277700002200300700001800322700002700340OSt20250705162253.0210423s2008 xx 000 0 und d a97808058612976 cAL aEnglish a070.1 bSYIM aGeorge Sylvie aMedia management: a casebook approach aNew YorkbRoutledgec2008 axi,414p.bPBc22.5x15cm. b2771cINR aGeneral aMass Media aWicks, Jan LeBlanc aHollifield, C Ann aLacy, Stephen aSohn, Ardyth Broadrick