KUNG (Lucy) <br/><br/>
Strategic management in the media: from theory to practice 

 - New Delhi  Sage Publications  2008 
 - viii,248  PB 
<br/><br/><label>ISBN: </label>9781412903127 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General<br/>Mass Media
<br/><br/><label>Dewey Class. No.: </label>070.1 KUNL