TY  - BOOK
AU  - CRAVENS (David W)
AU  - MEUNIER FITZHUGH (Kenneth Le)
TI  - Oxford handbook of strategic sales and sales management
SN  - 9780199569458
U1  - 658.8 CRAO 
PY  - 2011///
CY  - New York
PB  - Oxford  University Press
KW  - strategic
KW  - sales
KW  - Oxford
KW  - of
KW  - management
KW  - handbook
KW  - and
ER  -