MARTINEZ (Pepe) <br/><br/>
Consumer mind  Brand perception and the implication for marketers 

 - London  Kogan Page  2012 
 - xv,178 
<br/><br/><label>ISBN: </label>9780749465704 
<br/><br/><label>Subjects--Topical Terms: </label><br/>the<br/>perception<br/>mind<br/>marketers<br/>implication<br/>for<br/>Consumer<br/>Brand<br/>and
<br/><br/><label>Dewey Class. No.: </label>658.8343 MARC