TY  - BOOK
AU  - LILIEN (Gary L)
AU  - KOTLER (Philip)
TI  - Marketing models
SN  - 9788120314757
U1  - 658.8 LILM 
PY  - 2013///
CY  - Delhi
PB  - PHI Learning Pvt. Ltd.
KW  - models
KW  - Marketing
ER  -