00563nam a2200241Ia 4500008004000000020001500040041000800055082001500063100001600078245005700094250000500151260004800156300001200204650001500216650001600231650000700247650001100254650000700265650001700272650000600289650000600295700002000301210210b2007   xxu||||| |||| 00| 0 eng d  a8130904748  aeng  a659.1 LEEP  aLEE (Monle)  aPrinciples of advertising: a global perspective Ed 2  a  aNew DelhibViva Books Private Limitedc2007  axxi,427  aPrinciples  aperspective  aof  aglobal  aEd  aadvertising:  aa  a2  aJOHNSON (Carla)