TY  - BOOK
AU  - ANDERSON (James C)
AU  - NARUS (James A)
TI  - Business market management:understanding creating and delivering value Ed 3
SN  - 9788131731635
U1  - 658.8 ANDB 
PY  - 2011///
CY  - Noida
PB  - Pearson
KW  - value
KW  - market
KW  - management:understanding
KW  - Ed
KW  - delivering
KW  - creating
KW  - Business
KW  - 3
KW  - (B2B)
ER  -