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Research methods for business : a skill building approach

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi Wiley 2024Edition: 8Description: xxxiii, 588p. PB 25x20.5cmISBN:
  • 9789354244773
Subject(s): DDC classification:
  • 658.0072 BOUR
Summary: Research Methods for Business, 8ed, An Indian Adaptation: A Skill-Building Approach Research Methods for Business explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyse a research project. About the Author: Roger Bougie, Uma Sekaran, Mala
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Item type Current library Collection Call number Status Barcode
Book Book St Aloysius PG Library MCom Finance & Analytics 658.0072 BOUR (Browse shelf(Opens below)) Available PG025083
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Research Methods for Business, 8ed, An Indian Adaptation: A Skill-Building Approach Research Methods for Business explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyse a research project. About the Author: Roger Bougie, Uma Sekaran, Mala

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