Web analytics for dummies / (Record no. 230604)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02606nam a22002537a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260306132958.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240323b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789354643323 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AIMIT LIBRARY |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 1 |
| Classification number | 005.764 |
| Item number | SOSP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sostre, Pedro. |
| 9 (RLIN) | 156597 |
| 245 ## - TITLE STATEMENT | |
| Title | Web analytics for dummies / |
| Statement of responsibility, etc. | By Pedro, Sostre and LJennifer LeClaire. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi ; |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | 2022. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii,362p. ; |
| Other physical details | PB |
| Dimensions | 23.5 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Web Analytics For Dummies answers two key questions for anyone undertaking a Web analytics project: How do I get the data I need? How do I apply the data to improving my Web site? The authors are experienced Web analysts and designers with experience both in examining the trends of an existing site and redesigning based on research. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Introduction<br/><br/>Part I: Getting Started with Web Analytics<br/><br/>Chapter 1: Understanding Web Analytics <br/><br/>Chapter 2: Steering Clear of Common Terminology Confusion<br/><br/>Chapter 3: Getting Your Hands Dirty with Web Data <br/><br/>Part II: Choosing the Right Web Analytics Solution<br/><br/>Chapter 4: Web Analytics Tools You Can Use<br/><br/>Chapter 5: Investing in Web Analytics Tools<br/><br/>Chapter 6: Discovering Niche Solutions<br/><br/>Part III: Searching for Statistical Treasure<br/><br/>Chapter 7: Taking Out the Trash<br/><br/>Chapter 8: Reviewing Site Referrers<br/><br/>Chapter 9: Getting to Know Your Visitors<br/><br/>Chapter 10: Identifying Your Most Important Pages<br/><br/>Chapter 11: Key Performance Indicators Insights<br/><br/>Part IV: Knowledge Is Power -- Making Analytics Work for You<br/><br/>Chapter 12: Sifting through Search Data<br/><br/>Chapter 13: Increasing Web Site Visibility<br/><br/>Chapter 14: Revisiting Your Online Advertising Strategy<br/><br/>Chapter 15: Chronicling Your Web Analytics History<br/><br/>Chapter 16: Fine-Tuning Your Web Site<br/><br/>Part V: The Part of Tens<br/><br/>Chapter 17: Ten Web Analytics Myths, Mistakes, and Pitfalls<br/><br/>Chapter 18: Ten Reasons Why Web Analytics Will Revolutionize E-Business<br/><br/>Chapter 19: Ten Web Analytics Best Practices 325<br/><br/>Appendix: Web Analytics Glossary<br/><br/>Index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Statement of responsibility | About the Author<br/>Pedro Sostre is a New Media entrepreneur who's done everything from consulting to design for a major dot-com to launching his own Web development and consulting firm. He's managed web projects for companies like CBS Sportsline, BMW Motorcycles |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Getting started with web analytics |
| 9 (RLIN) | 156598 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Searching for statisticsl treasure |
| 9 (RLIN) | 156599 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | The part of tens |
| 9 (RLIN) | 156600 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | LeClaire, Jaennifer. |
| 9 (RLIN) | 156601 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Edition | 1st |
| Call number prefix | 005.764 SOSP |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MCA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Analytics | 03/07/2024 | Biblios Book Point | 799.00 | Bill no:8337; Bill dt:2024-03-4 | 005.764 SOSP | MCA17271 | 05/23/2026 | 639.20 | 03/23/2024 | Book | |||||
| Dewey Decimal Classification | MCA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Analytics | 03/23/2026 | SK Publishers & Distributors | 849.00 | Billno:SKP4044;Bill dt:2026/2/2 | 005.764 SOSP | MCA17398 | 05/23/2026 | 636.75 | 03/23/2024 | Book |
