Mass Communication : Living in a Media World (Record no. 226445)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02480nam a22002657a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230125150826.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230125b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781483344751 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AL |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 070.1 |
| Item number | HANM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ralph E Hanson |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 69898 |
| 245 ## - TITLE STATEMENT | |
| Title | Mass Communication : Living in a Media World |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Sage Publications Inc |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 458 p. |
| Other physical details | PB |
| Dimensions | 27x21 cm. |
| 365 ## - TRADE PRICE | |
| Price type code | VBI-1673 |
| Price amount | ₹7054.00 |
| Currency code | $110.00 |
| Unit of pricing | ₹9405.00 |
| Price note | 25% |
| Price effective from | 19-12-2022 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | • New Media Transformations boxes help students understand the rapid rate of media changes over recent decades by text telling the story of one specific transformation per box and accompanying it with an original infographic that gives the broader picture of the transformation.<br/>• Over 50% new chapter-opening vignettes featuring such stories as Astronaut Chris Hadfield’s use of social media to popularize science and space exploration; Edward Snowden’s leaks of electronic National Security Agency documents that revealed how the US government was spying on its citizens; how famed filmmaker Spike Lee turned to crowdsourcing to fund a deeply non-commercial film; and why Washington Post staffers were happy to see their newspaper purchased by Amazon founder Jeff Bezos.<br/>• A strengthened emphasis on the role the mobile media plays in how consumers use both legacy and new types of media.<br/>• A deeper look at how social media is used not only on its own but as a tool for existing media to interact with their audiences.<br/>• Expanded global media coverage looks at the risks journalists face carrying out their jobs, both from governments and from groups that don’t want to be held up for examination?<br/>• Revised chapter objectives call out key topics for close, focused reading.<br/>• New Interactive ePub3 book that can be accessed from a variety of mobile devises, free when bundled with the print text, provides students with an enhanced, enriching, and interactive learning experience.<br/>• SAGE edge, a new robust online environment, features an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Media |
| 9 (RLIN) | 69899 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Communication |
| 9 (RLIN) | 69900 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Media Law |
| 9 (RLIN) | 69901 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Ethics |
| 9 (RLIN) | 69902 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | HANSON (Ralph E) |
| 9 (RLIN) | 69903 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Journalism | St Aloysius Library | St Aloysius Library | 01/19/2023 | Vidyarthi Books Bengaluru 560076 | 7054.00 | 070.1 HANM | 076322 | 01/25/2023 | 9405.00 | 01/25/2023 | Book |
