Advanced marketing strategy: phenomena, analysis and decisions. (Record no. 198575)

MARC details
000 -LEADER
fixed length control field 00438nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s1991 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0138519404
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 URBG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Urban, Glen L; Star, Steven H.
245 ## - TITLE STATEMENT
Title Advanced marketing strategy: phenomena, analysis and decisions.
Remainder of title Phenomena, analysis and decisions.
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 1991
300 ## - PHYSICAL DESCRIPTION
Extent xx,563
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification   Reference Book MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 12/01/2004   658.802 URBG MBA01140 07/21/2025 07/16/2021 Book