Fundamentals of digital marketing / (Record no. 181834)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00794nam a2200241Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231121142850.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210716s2011 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353435141 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AIMIT LIBRARY |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 001.42 CHAD |
| Edition number | 2 |
| Item number | CHAD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bhatia, Puneet Singh. |
| 9 (RLIN) | 141376 |
| 245 ## - TITLE STATEMENT | |
| Title | Fundamentals of digital marketing / |
| Statement of responsibility, etc. | by Puneet Singh Bhatia. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Pearson Education , |
| Date of publication, distribution, etc. | 2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii,479 p.; |
| Other physical details | PB |
| Dimensions | 24.5 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Introduction to digital marketing |
| 9 (RLIN) | 141377 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Digital marketing strategy development |
| 9 (RLIN) | 141378 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Digital marketing execution |
| 9 (RLIN) | 141379 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Digital marketing execution elements |
| 9 (RLIN) | 141380 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Edition | 2nd |
| Call number prefix | 658.84 BHAP |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MCA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | 07/16/2021 | Donated | 658.84 BHAP | MCA01342 | 05/23/2026 | 07/16/2021 | Book |